Friday 16 November 2012

Case Study: Prometheus - New Technologies

Prometheus was released on 2D and 3D.
Many people did not like the idea seeing the film in 3D as they thought that it would take the attention away from what was going on in the scene also because of the cost of the cinema tickets.
The director Ridley Scott thought that the process of making the film into 3D was considerably easy. Scott was used to making the films in 2D as he did with the previous films, including Alien.
Prometheus was released on DVD and Blu-Ray. Also it was streamed and downloaded through Amazon, iTunes, The Playstation Network and Xbox live. This was done using Video on Demand (VOD).
The Blu-Ray edition was released as a 2 Disk or 4 Disk 'Collectors Edition'. Including the theatrical cut of the film, commantary from some of the producers/cast, DVD disk of the film and alternate, extended and deleted scenes.
Also available is the 3D version of the collectors edition with 7 hours of features including a documentary.
Prometheus' overall sucess was increased by the availability of the film on many different formats and ways of acessing the film other than DVD or Blu-Ray.

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